Mercury Coupe 350 Ram Jet 1950
General description :
For sale at Gateway Classic Cars in our St. Louis showroom is a 1950 Mercury Custom Coupe. This Purple chop top Mercury is the result of an outstanding build. Attention to detail was number one with this restoration and it shows. The full rotisserie restoration included a custom interior with wood dash, chrome tilt steering column, beautiful white and purple interior with bucket seats and a custom center console. Equipment consist of power windows, electric door and trunk poppers, Vintage Heat and A/C and AM/FM radio with CD. The engine is a 375 HP 350 CID Ram Jet crate engine backed by a highway friendly 700R4 overdrive automatic transmission and back to a Ford rear end. An aluminum radiator helps keep the engine cool. Other notable equipment includes an aluminum driveshaft, stainless steel gas tank and Air Ride. The front suspension is a Fat Man Mustang II design featuring tubular upper and lower control arms with power rack and pinion steering. Power four-wheel disc brakes help slow this sled down in a hurry. The Purple paint looks amazing and was professionally laid. The body was properly prepped, door handles were shaved and the top was chopped. To add detail, the Merc features custom pinstriping throughout. There is a subtle contrast with darker purple on the top, hood, and sides. To add a neat touch, a white portion outlined in 3D appearing trim is painted on. Needless to say, this chopped Merc Led Sled is full of personality. You can see this 1950 Mercury Coupe in greater detail in our St. Louis showroom or at http://www.GatewayClassicCars.com. Please contact 618-271-3000 or STL@gatewayclassiccars.com with inquiries.
https://www.gatewayclassiccars.com/STL/7916/1950-Mercury-Coupe
1950 Mercury Coupe 350 Ram Jet is listed sold on ClassicDigest in OFallon by Gateway Classic Cars for $70500.
Car Facts
Car type : Car Make : Mercury Model : Coupe Model Version : 350 Ram Jet Engine size : 0.0 Model Year : 1950 Sub type : Coupé Location : St. Louis
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About Mercury
Mercury, the automotive brand, has a rich history that extends beyond its role in the customization and hot-rodding scene, particularly with the iconic Mercury Eight. Here are some key points to know about Mercury:Formation and Early Years:
Mercury was introduced by the Ford Motor Company in 1938 as a mid-priced brand, positioned between the affordable Ford models and the luxury Lincoln lineup. The brand aimed to fill the gap between these two segments.
Mercury Eight:
The Mercury Eight, launched in 1939, is perhaps the most famous model in the brand's history. It featured a sleek design and a powerful V8 engine. This model became popular for customization and hot-rodding, earning it a significant place in American automotive culture.
Customization Culture:
The Mercury Eight, with its distinctive styling and relatively affordable price, became a favorite among custom car builders. It played a pivotal role in the development of the custom car and hot rod culture, particularly in the post-World War II era.
Lead Sleds and Customization:
The term "lead sled" is often associated with heavily customized cars from the 1940s and 1950s. These cars, including the Mercury Eight, were often modified with lowered suspensions, chopped roofs, and other stylistic changes. Lead sleds were a prominent part of the custom car scene, and the Mercury Eight was a popular choice for such modifications.
Post-War Prosperity:
In the post-World War II period, Mercury, like many other American automakers, experienced a surge in popularity as the economy boomed. The brand contributed to the era's fascination with stylish and powerful automobiles.
Evolution of Models:
Over the years, Mercury continued to produce various models, contributing to Ford's lineup. Some notable models include the Mercury Monterey, Mercury Comet, and Mercury Cougar.
Decline and Discontinuation:
Despite periods of success, Mercury faced challenges in establishing a unique identity separate from Ford. As consumer preferences shifted, the brand struggled, and Ford eventually announced the discontinuation of Mercury in 2010.
Legacy in Popular Culture:
Mercury, especially models like the Mercury Eight, holds a significant place in American popular culture. Its association with the customization and hot-rodding scene, as well as its distinctive designs, has left a lasting impact.
In summary, while the Mercury Eight is celebrated for its role in the customization and hot-rodding subculture, Mercury as a brand played a broader role in automotive history, contributing to mid-priced segments and reflecting the automotive trends of its time.