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Mercury Coupe 1951

General description : With its sought-after style and added hot rod flair, this 1951 Mercury Monterey is a distinct and attention-grabbing V8 cruiser you're going to love.
Mercurys just seem to always get noticed. As the premium end of Ford's lineup, these coupes had the kind of style that makes them ultra-desirable on the custom car scene. This one seems to get the mix right where you can instantly see there was an investment in uniqueness, but it also retains all the right vintage style. The best place to see it is on the front bumper. It's a true chrome king with a double-hump style the incorporates the grille. There's even a jet-inspired overriders leading the way. It's all mirror-like, so the ladies will use it to check their makeup. And the sleek black paint of the body really knows how to add extra emphasis to the full brightwork package. There's plenty of classic style in the fender skirts and black vinyl roof. This is joined by custom elements like the color-matched sun visor, dual spotlights, tinted windows, dual exhaust tips, and smoothie wheels wide whitewalls.
Just like the exterior, the interior has the right classic style mixed with cool upgrades. You instantly recognize this the moment you open the door and see the red upholstery radiating from within. The cloth is both bold and comfy. It's not only vibrant on the two rows of bench seats, but also the door panels, headliner, and floor mats. But while the color is upgraded, they kept the awesome vintage look of the classic steering wheel and art deco dash. Even elements like the classic AM radio and heater remain in place to complete the display. So you get the right mix of boldness, comfort, and nostalgia.
But for this car's boldest touch, you need to lift the hood. The golden block radiating within the dark engine bay is there to make sure people really see you've got an upgrade in here. After all, there's nothing wrong with a Flathead V8, but Ford's later 430 cubic-inch big block is the kind of motor we absolutely love. That air grabber announces there's a serious power upgrade here, and yet, it still feels right because this was an optional V8 in later Mercury coupes. This even has the right features, like a four-barrel carburetor to let the motor inhale deeply, and there's an aluminum radiator to help keep it all running cool. It has the right cruising attitude with features like the automatic transmission and upgraded power brakes with front discs. And the newer dual exhaust gives off the right V8 tune.
Complete with owner's manual, this is the distinctive classic that's a great balance of vintage and custom. That makes for an irresistible icon. Call today!!!

https://www.streetsideclassics.com/vehicles/2610-tpa/1951-mercury-monterey

1951 Mercury Coupe is listed sold on ClassicDigest in Lutz by Streetside Classics for Not priced.

 

Car Facts

Car type : Car Make : Mercury Model : Coupe Engine size : 0.0 Model Year : 1951 Sub type : Coupé Location : Tampa

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ClassicDigest Market Radar on Mercury Coupe

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About Mercury
Mercury, the automotive brand, has a rich history that extends beyond its role in the customization and hot-rodding scene, particularly with the iconic Mercury Eight. Here are some key points to know about Mercury:

Formation and Early Years:
Mercury was introduced by the Ford Motor Company in 1938 as a mid-priced brand, positioned between the affordable Ford models and the luxury Lincoln lineup. The brand aimed to fill the gap between these two segments.
Mercury Eight:
The Mercury Eight, launched in 1939, is perhaps the most famous model in the brand's history. It featured a sleek design and a powerful V8 engine. This model became popular for customization and hot-rodding, earning it a significant place in American automotive culture.
Customization Culture:
The Mercury Eight, with its distinctive styling and relatively affordable price, became a favorite among custom car builders. It played a pivotal role in the development of the custom car and hot rod culture, particularly in the post-World War II era.
Lead Sleds and Customization:
The term "lead sled" is often associated with heavily customized cars from the 1940s and 1950s. These cars, including the Mercury Eight, were often modified with lowered suspensions, chopped roofs, and other stylistic changes. Lead sleds were a prominent part of the custom car scene, and the Mercury Eight was a popular choice for such modifications.
Post-War Prosperity:
In the post-World War II period, Mercury, like many other American automakers, experienced a surge in popularity as the economy boomed. The brand contributed to the era's fascination with stylish and powerful automobiles.
Evolution of Models:
Over the years, Mercury continued to produce various models, contributing to Ford's lineup. Some notable models include the Mercury Monterey, Mercury Comet, and Mercury Cougar.
Decline and Discontinuation:
Despite periods of success, Mercury faced challenges in establishing a unique identity separate from Ford. As consumer preferences shifted, the brand struggled, and Ford eventually announced the discontinuation of Mercury in 2010.
Legacy in Popular Culture:
Mercury, especially models like the Mercury Eight, holds a significant place in American popular culture. Its association with the customization and hot-rodding scene, as well as its distinctive designs, has left a lasting impact.
In summary, while the Mercury Eight is celebrated for its role in the customization and hot-rodding subculture, Mercury as a brand played a broader role in automotive history, contributing to mid-priced segments and reflecting the automotive trends of its time.